gerardo daglio

Design should
communicate, inspire, and connect with
people .

→ g.daglio.l@gmail.com

Since I was young, I have used art as a way to communicate emotions and as a means to help others. Whether through music, drawing, or writing, every discipline was a tool to explore my interests.

I became interested in learning how to translate people's needs through graphic design, and later, through digital and service design.

My experience spans UI design, user research, team and project management, and developing strategies for new business opportunities.

Speak about work

My work process adapts to the specific needs of each project, whether it's building a product from scratch, enhancing an existing one, or carrying out targeted optimizations.

Problem Analysis

The process begins with identifying and gaining a deep understanding of the challenge, where the problem is broken down into key components and decisions are made based on qualitative and quantitative data. This ensures that the design addresses real needs and is aligned with business objectives.

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Business model canvas
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Entrevistas con stakeholders
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Project Proposal

A detailed proposal is presented, including a cost breakdown, time estimates, and a clear deliverables plan for each project phase. This ensures that all stakeholders have visibility into the scope, deadlines, and expected outcomes.

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High level proposal
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Roadmap
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research

The research phase aims to gain a deep understanding of user needs and market opportunities. We use methods such as interviews, surveys, and competitive analysis to gather key insights, which are then used to define the product requirements.

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User, service, enviroment
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User persona, empathy maps
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Interviews, workshops
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Shadowing, safari
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Idea y Concept

At this stage, various creative solutions are explored through techniques such as brainstorming and wireframing. The goal is to generate and evaluate a wide range of ideas to solve the problem at hand, laying the groundwork for the final concept.

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Focus
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Workshop
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Brainstorming
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design

The design integrates User Experience (UX) and User Interface (UI), creating visual solutions that are both engaging and functional. We aim for intuitive interactions and graphic elements that reinforce the brand identity, ensuring a seamless and aesthetic experience.

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Architecture
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User flows
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Wireframes
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User interface design
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Design system
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Testing and Iterations

Se realizan pruebas de usabilidad para evaluar cómo los usuarios interactúan con el producto. A partir de los resultados, se aplican mejoras a través de iteraciones continuas, perfeccionando el diseño hasta lograr una experiencia de usuario final óptima y sin fricciones.